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SassyTwenties is a unique lifestyle driven creative lab + online boutique based in Seattle. The organization was founded since 2004, but officially launched in 2008 with a mission to connect with people around the globe to immerse by re-creating it's own swag, making history by creating it's own story, be empowered by being true + authentic within a lifestyle driven brand amongst the hospitality, fashion + beauty sectors.

our motto: re-immerse yourself by re-creating your own swag. one swag at a time.

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Our Story

Our Story


“re-immerse yourself by re-creating your own swag. one swag at a time.”

- Caroline Kim


Where Purpose Meets Passion

SassyTwenties® Media, where your story becomes our expertise. As a full-service luxury agency, we are devoted to the art of elevating premium lifestyle brands through compelling content and unique media strategies, setting a new standard for effective communication. Whether you're a startup or seeking a fresh perspective, our decades of expertise in minimalist branding and marketing are here to carve out your identity with precision and style.

At the heart of SassyTwenties® lies a commitment to authenticity. We believe that life's simplicity is in the core, and we start from within, unfolding layers to authentically reveal the uniqueness that defines you. Our artisanal designs, proudly USA-made and locally crafted, embody the essence of "SassyTwenties®". Each piece tells a story, meticulously crafted with a focus on quality – from our hands to yours.

Unveil your story with us – simplified, authentic, uniquely yours. SassyTwenties® Media is not just a service; it's a partnership where purpose meets passion, and together, we craft a narrative that resonates in every layer: style, quality, and authenticity. Welcome to a world where your brand's essence takes center stage.