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SassyTwenties is a unique lifestyle driven creative lab + online boutique based in Seattle. The organization was founded since 2004, but officially launched in 2008 with a mission to connect with people around the globe to immerse by re-creating it's own swag, making history by creating it's own story, be empowered by being true + authentic within a lifestyle driven brand amongst the hospitality, fashion + beauty sectors.

our motto: re-immerse yourself by re-creating your own swag. one swag at a time.

Creative Designers


Caroline was born in Seattle, WA + raised in Magnolia. She hosted her very first fashion runway at home at the age of 6 where she aesthetically glam + styled her two younger brothers to walk + strike poses in dresses while she acted as the creative director/photographer. 

Caroline had always had a goal set in mind + that was to be unique + different in life. She wanted to recreate fashion in a way where life + style is merged with our everyday life. She believes that style should be represented in a form of expression through visual arts + content whereas our mood + swags should be merged to identify who we are at the moment in time.

Her education background in medical, business, real estate, interactive media, beauty + fashion have given her the credentials, while her diversify expertise amongst the fortune 50-500 companies within finance, telecom, real estate, cosmetics, food, education + staffing holding leadership role have crafted her blend on business + passion for creation to found SassyTwenties.

John was born and raised in a small town, north of Seattle, WA.  He was heavily involved in politic + engaging with social network gatherings early on during childhood. He was known as the socialite within a smaller town amongst his ethnic community.

John had always wanted to make a difference in life + contribute to humanity in a way like no others by engaging his thought process through arts + digital media. He is a visual storyteller + executor who will take it + run with it. 

His education + career backgrounds revolved around finances, real estate, technology + business ventures, which have given him a successful + solid confidence to continue to strive further.